Aussie brand Savvy Beverage has called out what it believes is the prevalence of highly priced functional beverages that contain inadequate beneficial ingredients, imploring greater honesty and transparency among companies to advance the emerging category....
Sydney-based nootropics start-up Yootropics is eyeing opportunities in the healthy ageing space, with China and Taiwan identified as two promising Asian markets for growth.
Australian start-up AusVitality has made its debut with an ‘adaptropic’ – a supplement combining both adaptogens and nootropics to address burnout and fatigue.
The growing popularity of nootropics and sports nutrition supplements is leading to a boom in unlicensed products being sold online, with Australia's Therapeutic Goods Administration (TGA) recently seizing a raft of items.
Nootropics in New Zealand, cordyceps in South Korea, and the impact of China's daigou clampdown on companies like Swisse owner H&H all feature among our five most read stories on social media this month.
Kiwi food technology company Ārepa has plans to become "the world's most iconic brain health brand", with its patented nootropic formula and science-backed claims driving this goal.
With all of the highly refined and engineered nootropic ingredients on the market, one of the most effective, at least for helping patients struggling with dementia conditions, might just be unrefined coconut oil.
As industrialized nations continue to move away from manual labor toward tech- and creative-based economies, it is about time that nootropic products become more mainstream, says the CEO and founder of Koios.
Singapore's Health Sciences Authority (HSA), along with INTERPOL, seized approximately 4,500 units of prohibited health supplements as part of an enforcement operation last week.
An Australian researcher has expressed concerns about consumers' tendency to 'stack' nootropics — also known as 'smart drugs' — claiming it has unknown effects on health, and urgently requires more research.
